Saturday 30 March 2013

How To Start A Search Engine Optimisation Company?

SEO Company

There is no harm in dreaming BIG but, of course, you have to work harder, than you can imagine, to bring your dreams to reality. Likewise starting a Search Engine Optimisation Company is not an easy deal - you may need a proper planning and sufficient investment. However, the best part about starting this type of business is that the investment to be made has to very small in comparison to that required for starting other types of businesses. 

All you may need to start with is having an eye-catchy website for yourself. By having a website and that too which ranks on higher positions on various search engines you can convince people of offering high quality, professional services. People may look for where do you rank for particular keywords before signing a deal with you.

You may also have to make clients believe that you are a cheap Search Engine Optimisation Company that offers the best SEO services at affordable prices. So, draft a basic pricing template for various SEO/ SMO/ SMM/ PPC packages and share it with clients on your website.

Get yourself noticed by advertising and promoting your business. SEO is about enhancing an online reputation by using various means. So, why not start with your own company? Promote yourself on various social networks, run PPC campaigns for your business or simply post advertisement in local magazines or newspapers.

Finally, make sure to hire only the experienced and skilful webmasters in your Search Engine Optimisation Company. Only by hiring qualified, seasoned people at your office you may be sure of delivering high-end results to your clients, which is necessary to build long lasting relationships with them.

Tuesday 26 March 2013

How To Create An SEO Friendly Ecommerce Web Design?

In order to create an ecommerce web design that helps you at raising your annual sales and revenue, it is important to make it reach out to as wide an audience as you could. However, this can be achieved only by making sure that your website stays on the top of the SERPs, which further can be ensured by applying the best of the SEO strategies to the site’s structure and appearance.

Right from the beginning till the end an Ecommerce Web Design needs to be made SEO friendly so that you enjoy higher visibility, well-established online presence and increased traffic to your website. Here are a few tips to make sure that your website is standardised according to SEO essentials.

Start with choosing the design. You may not be able to keep the visitors engaged unless your site is beautifully designed. The colour theme should complement the logo design as well as reflect your business tactics and your kind of business.

Ecommerce Web Design

 The site’s navigation should be easy to understand for the users and easy to crawl for spiders. Put an HTML site map for the end users and XML site map for the crawlers to index every page of your website.

While devising the navigation make sure to set priorities for every page so that each page can be indexed properly and thereby the visibility of the web page can be increased.

Before you make your website online or you launch it, make sure to analyse it by using A/B testing that may let you know which product is generating positive results.

For any ecommerce web design to be a great success makes sure that the entire design is magnetic in the sense that it should be convincing enough to create a curiosity amongst the visitors. After all, the objective of any online store is to make customer browse through the entire range of products and services.

Monday 11 March 2013

SEO Services Are Online Promotion Strategies

Many times people who do not know much about website business wonder what the SEO services are. They wonder if it actually helps in growing their online business or not or they may ask if it is actually effective or not.

So here we go!

What is SEO?

SEO is an abbreviation for Search Engine Optimisation where the ‘search engines’ refers to Google, Yahoo!, Bing etc. It may be defined as a technique that focuses on bringing your website within the top ten searches (or probably on the top most position) on Google and other earlier mentioned search engines. This may be achieved for some keywords that are relevant to your industry.
Cheap Seo Services

How do cheap SEO services help your site?

If you hire a good SEO company then you are entitled to enjoy all the following benefits for your site:

Accentuated online visibility - Usually by using various practices such as blog/ article posting and commenting, forum commenting, directory submission, bookmarking, guest blogging, link exchange, Alt/ H1/ H2 tags, URL structure, Title and Meta tag descriptions and others the site is made SEO friendly. This means that whenever anybody will search for any information that your site provides the best, they will have your site on the top ten on Google. By putting content on your site that will have all the essential keywords, your site can be brought to everybody’s notice.

High traffic towards your site - With increased visibility your site will have more visitors. When your site will be visible on top ten searches then more and more people may get to know about it and will visit your website.

Enhanced brand credibility - Finally, when people would start to recognise you, you may get to enjoy brand credibility thereby becoming popular within the industry.

Thus, by opting for Cheap SEO services you can indeed get to promote your website online and achieve your objective of higher sales.

Wednesday 6 March 2013

Want To Hire The Right Web Development Company? Ask These!


We have been talking about this for long. But the fact is that often people do make mistake of falling trap to a Web Development Company that is nothing but a fraud. This might not be your fault, however. The company might have sounded too good to you at the very first go! They would have promised to deliver unique designs and highly functional website with all the important features built in.

But, did they deliver that? May be, may be not!

Anyways, for everybody who is looking for a good Web Development Company in the UK here are a few things that should be taken into consideration. Ask the following questions before you sign up any deal with the firm:

• Does it have an attractive portfolio?

• Are all its website designs uniquely different from each other or are the designs template based?

• How long the company has been serving the industry for?

• Is the company certified to take web development projects?

• How qualified the professionals at the company are?

• Are the designers and developers in sync with the latest technologies?

• Do the developers have profound knowledge of HTML, XHTML, CS, ASP.Net, PHP, JAVA, JavaScript, Ruby on Rails and other programming languages?

• Are the designers skilfully familiar with software like Photoshop or Dreamweaver?

• How the company treats its clients?

• Who are the company’s clients?

• What the clients have to say about the Web Development Company in question?

• How professional the company’s approach is while consulting you for your website development project?

• Does it offer customisation?

• What are its maintenance strategies?

• And finally, what are the prices it charges?

Once you are satisfied with all the answers to the questions above, you can go ahead with signing a deal with this firm.